1. Switch: How to Change Things When Change Is Hard by Chip Heath
2. The Design of Business: Why Design Thinking Is the Next Competitive Advantage
3. Managers Not MBAs: A Hard Look at the Soft Practice of Managing and Management Development by Henry Mintzberg
4. Drive by Daniel Pink
5. Linchpin by Seth Godin
4. Drive by Daniel Pink
5. Linchpin by Seth Godin
6. Talent is Overrated by Geoff Colvin
7. The Four Conversations by Jeffrey & Laurie Ford
8. The Design of Everyday Things by Donald A Norman
9. The Drunkard's Walk - How Randomness Rules Our Lives by Leonard Mlodinow
10. What Would Google Do? by Jeff Jarvis
11. Working Minds by Crandall, Klein and Hoffman
12. Believe Me by Michael Margolis
13. Orbiting the Giant Hairball by Gordon MacKenzie
If I read a book a month, this means my reading for 2010 is taken cafe of. Wow.